Shop 1 88-90 Percival Road
Stanmore NSW 2048
+61(2) 9568 6822

Strepsils Cold and Flu POS

Strepsils discovered that consumers were using confectionery to soothe sore throats or coughs until they became significantly painful and only then switching to Strepsils. Our brief was to communicate to consumers that its beneficial to use Strepsils at the very 1st sign of these symptoms. Scarlet assisted RB with copywriting and developed the Mr T Stop Sign key visual to arrest consumers attention and drive this message home. This key visual was applied to an extensive suite of pos materials for Strepsils' Winter Instore Campaign.